Scott Steiding is the former principal and head of marketing and sales at Morrison Hershfield, a 1000-person engineering firm with multiple locations. He has extensive experience in the engineering and construction industry, particularly in the expansion of wireless networks. Scott is currently the founder of Productive Pursuits, a consulting business focused on improving sales and marketing effectiveness in the architecture and engineering industry.
Summary:
Scott Steiding shares his journey from his early days developing wireless networks and critical facilities to sales and marketing. He discusses the unique challenges and opportunities in the architecture and engineering industry, including the seller-doer model and the importance of aligning marketing and sales efforts. Scott also highlights the value of understanding clients' needs and delivering exceptional service to build long-term relationships. He emphasizes the need for firms in the industry to improve their sales and marketing practices and leverage technology to streamline processes and capture valuable data.
Key Takeaways:
Thank you so much for listening and thank you for joining the Design Development community. Don't forget to subscribe to hear about the latest episodes dropping every Wednesday. If this episode resonated with you, share it with a friend.
Our goal is to help people in the industry identify opportunities for growth by sharing the journey of top performers. There is no one path. Success isn't a straight line. There is something to learn from everyone's story. Let's go!
Leave your thoughts in the comment and reach out if you want to be valuable guest on the show!
Design Development Podcast!
Follow us on LinkedIn, Instagram & YouTube
Find out more at https://www.hayesoneill.com/podcast
Scott Steiding is the former principal and head of marketing and sales at Morrison Hershfield, a 1000-person engineering firm with multiple locations. He has extensive experience in the engineering and construction industry, particularly in the expansion of wireless networks. Scott is currently the founder of Productive Pursuits, a consulting business focused on improving sales and marketing effectiveness in the architecture and engineering industry.
Summary:
Scott Steiding shares his journey from his early days developing wireless networks and critical facilities to sales and marketing. He discusses the unique challenges and opportunities in the architecture and engineering industry, including the seller-doer model and the importance of aligning marketing and sales efforts. Scott also highlights the value of understanding clients' needs and delivering exceptional service to build long-term relationships. He emphasizes the need for firms in the industry to improve their sales and marketing practices and leverage technology to streamline processes and capture valuable data.
Key Takeaways:
Thank you so much for listening and thank you for joining the Design Development community. Don't forget to subscribe to hear about the latest episodes dropping every Wednesday. If this episode resonated with you, share it with a friend.
Our goal is to help people in the industry identify opportunities for growth by sharing the journey of top performers. There is no one path. Success isn't a straight line. There is something to learn from everyone's story. Let's go!
Leave your thoughts in the comment and reach out if you want to be valuable guest on the show!
Design Development Podcast!
Follow us on LinkedIn, Instagram & YouTube
Find out more at https://www.hayesoneill.com/podcast